Health promoters are an important and essential part of the public health workforce.
Health promotion is about supporting people to increase control over the factors that influence their health and wellbeing. Health promotion is directed at the underlying as well as the immediate causes of ill health.
Video - Hilary Karaitiana
Like Hilary Karaitiana (health promoter in Te Kuiti for Waikato District Health Board), health promoters plan, implement and evaluate activities that promote health and wellbeing in communities. See Hilary in the video to your right.
Most health promoters work on one or two key issues (such as nutrition, tobacco control, violence prevention). They may work in settings such as schools or marae, and may focus on a particular group, such as children, women or youth.
Health promoters use strategies that are based on evidence to achieve change.